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MySpace to Host Presidential Town Hall Series

Cynthia Gibson just wrote to us with the news that MySpace (www.myspace.com), the online social networking site, will host a Presidential Town Hall Series on college campuses in the US from September through December 2007. Each Town Hall will be an hour long dialogue between one candidate and the MySpace community, and viewers will be able to submit questions via instant messenger. Participating Candidates Include Sam Brownback, Hillary Clinton, Chris Dodd, John Edwards, Rudy Giuliani, Duncan Hunter, John McCain, Barack Obama, Ron Paul, Bill Richardson, Mitt Romney, and Tommy Thompson.

According to Business Wire,

MySpace also recently announced they will hold a Presidential Primary to be held virtually on the site, January 1 & 2, 2008. Additionally this month, MySpace will be launching a series of monthly straw polls, gauging where the candidates stand in the run-up to the January primary. In March, MySpace launched the Impact channel, a community designed to empower politicians, non-profits, and civic organizations to connect with users around the world. As its online hub for the 2008 elections, the Impact channel now houses all of the major party Presidential candidates’ official MySpace pages, all of which can be found through the Impact channel (http://impact.myspace.com).

According to third party metrics, the majority of MySpace’s users are of voting age and have a higher engagement rate for civic and social activity when compared to other Internet users. For example, comScore Media Metrics(a) reports that nearly 65 million Americans visit MySpace every month and that more than 85% of them are of voting age. Nielsen//NetRatings reports that MySpace users 18-years of age or older are nearly three times more likely than average Web users to interact online with a public official or candidate. Additionally, Nielsen//NetRatings reports that MySpace users are 42% more likely to view online video relating to politics or public affairs, 35% more likely to research politics and campaign information online, and 44% more likely to listen to online audio/radio related to politics/ public affairs.

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Sandy Heierbacher
Sandy Heierbacher co-founded the National Coalition for Dialogue & Deliberation (NCDD) with Andy Fluke in 2002, with the 60 volunteers and 50 organizations who worked together to plan NCDD’s first national conference. She served as NCDD's Executive Director between 2002 and 2018. Click here for a list of articles and resources authored by Sandy.

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